Schools and organisations from across the Asia Pacific region took part in CNN’s third annual Call to Earth Day on 28th November in a day of global action to raise awareness of environmental issues and engage with conservation education.
In the week that COP28 began in the United Arab Emirates, CNN’s Call to Earth Day celebrated a planet worth protecting through special programming across TV and digital and by partnering with schools, individuals and organisations across the world focusing on the crucial connection between cities and wilderness.
CNN correspondents were live across the region including Paula Hancocks who reported on how a highway in Seoul capital has been transformed into a natural space and visited students at the Dwight School in the South Korean capital. In Hong Kong, CNN’s Kristie Lu Stout met photographer Lawrence Hynton who captures images of the city’s thriving nocturnal wildlife, and she spent the day with children at the Harrow International School. Finally, Steven Jiang reported live from The British School of Beijing in the Chinese capital.
The schools in the region were part of a global initiative that saw over 200,000 participants in more than 100 countries around the world participating in Call to Earth Day. These schools made a difference to their local communities by holding events including tree plantings, conservation assemblies and making environmental awareness videos. Some schools also utilised lesson plans developed by Climate Change Education Consultant Kottie Christie-Blick as a learning resource for children from the ages of 5 to 17.
Other programming on CNN during the day included a special documentary titled Our Shared Home and reporting and live broadcasts from around the world on CNN International and CNN en Espanol TV networks, digital and social media platforms as well as CNN Arabic and on CNN Max in the US. This reporting examined environmental solutions and explored projects from locations around the world in Africa, Asia, Europe, the Middle East, and both North and South America
Call to Earth Day is part of Call to Earth, a major network initiative launched by CNN in 2019, in partnership with Rolex and its Perpetual Planet Initiative, shining a light on those committed to safeguard our planet for future generations. Over the last four years, this award-winning programming has told stories of change-makers, visionaries and ground-breaking projects making a difference to the world around them.
About CNN International
CNN’s portfolio of news and information services is available in seven different languages across all major TV, digital and mobile platforms, reaching more than 475 million households around the globe. CNN International is the number one international TV news channel according to all major media surveys across Europe, the Middle East and Africa, the Asia Pacific region, and Latin America and has a US presence that includes CNNgo. CNN Digital is a leading network for online news, mobile news and social media. CNN is at the forefront of digital innovation and continues to invest heavily in expanding its digital global footprint, with a suite of award-winning digital properties and a range of strategic content partnerships, commercialised through a strong data-driven understanding of audience behaviours. CNN has won multiple prestigious awards around the world for its journalism. Around 1,000 hours of long-form series, documentaries and specials are produced every year by CNNI’s non-news programming division. CNN has 36 editorial offices and more than 1,100 affiliates worldwide through CNN Newsource. CNN International is a Warner Bros. Discovery company.
